For the iF Design Award 2025, we redefined the show experience with a new stage concept and design as well as a dynamic content system.
The creative team of IF asked us to update the experience design for their most prestigious design award. We did this by combining Naked Eye 3D content with three 6x6Meter high-resolution LED screens, custom motion design, and a CMS-driven media architecture for easy changes.
The new ceremony format was presented on an international scale. It had over 10,000 entries from around 70 countries and 75 Gold Award winners. The new format elevated the audience experience and honoured excellence in a contemporary, immersive setting.
Since 2020 we work in close collaboration with iF Design. The entire show was brought to life through AMBION’s technical production expertise.
IF DESIGN AWARD
Show Experience Design
COLLABORATORS / CREDITS
CREATIVE DIRECTIONOBJ.StudioCLIENTiF International Forum Design GmbH, Uwe Cremering, Carmen Chapev & Birgit KölschPRODUCTIONOBJ.Studio & AMBION GmbHTECHAMBION GmbHART DIRECTIONAurora Mititelu, Lukas Treibenreif, Kevin KowalskiSOUNDDESIGNBen Smith Leverock Esser3D ANIMATIONStudio Rocani, Aurora Mititelu, Studio FeixFILMJendrik SchröderPHOTORalf Baiker
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